Trade Marketing Manager job at Airtel Africa

JOB DETAILS:
At Airtel Africa, we act with passion, energy, and a can-do attitude. Innovation with an entrepreneurial spirit drive us. If you like “ordinary”, then we are not for you.
We champion diversity. We anticipate, adapt, and deliver solutions that enrich the lives of communities we serve. we roll up our sleeves to win with our customers.
By choosing Airtel, you choose to be part of a winning team. All this in addition to a brilliant opportunity to build a career in your field of expertise, across our different operating companies in Africa.
Airtel Africa is proud to be an equal opportunity employer and remain fully committed to diversity and inclusion in the workplace.

Responsibilities
• Passive Outage analysis, trouble shooting, RCA and reporting .
• Leverage market research to get insights into consumer behaviour and preferences and drive future programs and promotions.
• Track usage pattern to devise customer acquisition strategies.
• Keep track of customer life cycle to drive ARPU growth.
• Develop POS for all COCOs, COFOS, AMB, Agents, SSOs and other outlets for GSM and AM.
• Implement the POS.
• Track execution to ensure compliance with POC and with internal company procedures.
• Create clarity on plans and products to ensure consumer’s understanding of products and services.
• Contribute towards improvement of brand impact and positioning to ensure consumer engagement and uniform brand experience across consumer touch points.
• Keep partners aligned with our tactical business strategy ensuring their support for the business roadmap and customer delight objectives.

• Work with partners to encourage partner’s participation in the business and his growth to ensure that fresh and innovative ideas are first offered to the organization.
• Recommending appropriate revenue share levels for new services launched and identifying preferred partners to work with.
• Since these initiatives will always have a wide angle, it will be imperative to ensure that all the departments/verticals are fully aligned to support the business.
• Cross functional teams would provide business requirements and other “Must do” to ensure that the business and the customer requirements are always met.

Qualifications
• Bachelor’s degree in relevant field.
• Post-graduate qualification (e.g. CIM), an MBA would be an added advantage.
• Minimum of 3+ years’ experience in a marketing/ trade or sales position, with a focus on sales, outlet management, trade marketing or other related sales and marketing experience.
• Experience of Telecommunications Industry or FMCG marketing environment.
• Able to operate in a performance driven organization.
• Affinity with and technical knowledge of the latest technologies and services used within the industry and affiliated industries.
• Excellent Data analysis and Excel skills.

Work Hours: 8

Experience in Months: 36

Level of  Education: Bachelor Degree

Job application procedure

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