JOB DETAILS:
About Serena Hotels
Serena Hotels is a collection of luxury 5-star hotels, resorts, safari lodges, and camps across Africa, renowned for exceptional standards, magical locations, and excellent service. We are committed to staff development, recognizing that human resources are our most important asset.
Overall Job Purpose
The Marketing Executive will assist the Regional Marketing Director in managing day-to-day marketing operations, creative agency coordination, partnerships, and implementing marketing and brand management efforts. The role will focus on B2B and B2C marketing, communications, and branding for Kampala Serena Hotel and Lake Victoria Serena, solidifying Serena’s position as a leading hospitality brand in Uganda.
Key Responsibilities
Marketing and Campaign Management
• Develop and execute B2B and B2C marketing campaigns and promotional strategies.
• Support the Regional Marketing Director in preparing and printing B2B/B2C giveaways and press kits for events and press conferences.
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