JOB DETAILS:
Job Purpose
Responsible for identifying new opportunities for developing new marketable products and services from concept to distribution. This is in order to meet customers’ needs and invigorate FTB’s current market.
Key Result Areas:
• Offer strategic and thought leadership in the Bank’s Product development strategy
• Identify customer segments with their respective needs at a granular level, creating personas, customer journeys and attributes that are addressed with Bank products or features using data insights to recommend opportunities that deliver on business aspirations as well as improve internal processes.
• Participate in quality and completeness of the finished product by applying best practices to acceptance testing and use product expertise to influence test cases.
• Analyze market trends, develop sales, price and profitability plans for new or products in…
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