JOB DETAILS:
Job Purpose
• To drive the achievement of the Bank Business targets
• To develop Marketing communications strategic plans.
• To identify, develop & manage business partnerships& sponsorship events.
• To identify, develop & manage all product marketing plans and opportunities for all units
Key Responsibilities:
• Support products and services marketing communications strategic planning.
• Manage product and services launches, campaigns and Budgets.
• Drive internal and external product awareness
• Offer continuous competitor marketing benchmarking & supporting research processes.
• Identify market opportunities and develop specific plans to achieve set goals in liaison with all business units.
• Oversee marketing communication development and execution for all products and business units.
• Monitoring & Evaluation of all business marketing activities to ensure ROI.
• To support sales activations…
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