JOB DETAILS:
Job Summary:
The Franchise Brand Manager is responsible for developing, managing, and overseeing the brand identity and marketing strategy of franchise products across all locations. This role ensures that the brand’s values, image, and messaging are consistently maintained while maximizing brand visibility and customer engagement. The Franchise Brand Manager works closely with franchisees, marketing teams, and external stakeholders to ensure that the franchise brand is positioned for long-term growth and success.
The Franchise Brand Manager plays a critical role in ensuring that the brand’s identity is maintained and strengthened across all franchise locations, driving customer engagement, and supporting overall business growth.
Key Responsibilities:
1. Brand Strategy and Management:
• Develop and implement the overall brand strategy for franchise products, ensuring consistency across all franchise locations.
• Maintain the brand’s image, tone, and messaging in alignment with the company’s vision and market positioning.
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