Digital Marketing Brand Lead job at Protea Hotel

JOB DETAILS:
Duties and Responsibilities:
• Post all media content for both hotels on a daily basis on all social media platforms as planned according to the hotel marketing strategy.
• Oversee digital marketing (and the various campaigns) such as SEO, pay-per-click ads (Google Ads, social media ads), social media marketing, content marketing, traditional marketing, marketing analytics for both hotels.

• Create business marketing strategies for Protea Skyz Hotel and Protea Hotel Kampala, including traditional and digital media.
• Carry out the brands’ voice and presence in the digital and traditional media spaces.

• Develop a marketing strategy with the team and follow through monthly, quarterly, and yearly for both hotels.

• Regularly research the various brands and how to fulfill their marketing needs. Ensure all current marketing and copywriting regulation follow Marriott guidelines and standards and Simba Group standards.

• Regularly research competitors and their performance in the hotel industry within Kampala, East Africa, and Africa.
• Oversee traditional marketing such as print, radio, billboards, and television, ensuring they are executed monthly.

• Oversee that all tasks needed for both hotels are executed by both the media and graphics teams and approved by the head of marketing on a daily basis.
• Regularly strategize, brainstorm, and execute the marketing plans each month, quarter, and year for the hotels.
• Collaborate with hotel management weekly to uncover insights and create innovative marketing and branding strategies.
• Manage relationships and shoot schedules with other departments such as sales, food & beverage, general managers, brand leads of the various brands, etc.
• Handle and decide on partnerships and sponsorships for the hotels with the Head of Marketing and General Managers.
• Create weekly, monthly, and quarterly reports for both hotels.

Experience:
• Bachelor’s degree in Marketing, Digital Marketing, Communications, or a related field.
• 3 to 4 years as a Digital Marketing associate, specializing in Digital Ads such as Meta Ads, Google Ads, etc.

Work Hours: 8

Experience in Months: 36

Level of Education: Bachelor Degree

Job application procedure
Interested in applying for this job? send all the required documents to [email protected]